People are most likely to buy from someone whose Behavioral Style is similar to their own.  The DISC system identifies 4 basic Behavioral Styles: Driver, Influencer, Steady, and Compliant.

Even if you have not completed a DISC Assessment yourself, you can use the materials presented to determine your own style and the style of your customers.

Learn how to adapt your style to match your customer's style and win more sales.

This section includes:

  • Identify your Customer's Behavioral Style
  • Identify your Fit with your Customer's Style
  • Techniques to Match the Closing/Buying Styles of the Driver, Influencer, Steady, and Compliant
  • How to Follow Up with the Driver, Influencer, Steady, and Compliant